Overview

A travel-pass startup beat two incumbents to the default recommendation in 11 of its 14 markets.

The challenge

PeakPass localized its product into 14 markets, but AI answers stayed stubbornly English-centric: in Turkish and German prompts the incumbents owned every recommendation.

The solution

Ossvy's per-market tracking exposed which local sources every assistant trusted. PeakPass earned reviews on those exact sites, shipped localized comparison pages, and watched each market flip in sequence.

The results

Share of voice hit 41% globally. In 11 markets PeakPass is now the first recommendation; affiliate revenue from AI-referred users doubled.