AI visibility tracker

ChatGPT visibility tracker Know when ChatGPT recommends you.

Ossvy asks ChatGPT your buyers' questions every day and tracks your mentions, position, sentiment and cited sources.

Marketing manager reviewing a ChatGPT visibility report on a laptop

In short

ChatGPT is the most used AI assistant, so it shapes more buying decisions than any other engine. It answers from its training data and, for many questions, from live web search. Ossvy tracks both kinds of answers daily and shows whether ChatGPT mentions your brand, in what position and which pages it relies on.

  • ChatGPT reports hundreds of millions of weekly users.
  • Answers mix model memory with live search results.
  • OAI-SearchBot must be able to crawl your site to be cited.

Why it matters

Why ChatGPT visibility matters

OpenAI reports 900 million weekly ChatGPT users. ChatGPT answers in Turkish, Arabic and dozens of other languages, so it shapes buying decisions in every market you sell to.

Answers that name a brand, by month

Answers that name a brand, by month: Mar 61% → Aug 73%.

Answers that name a brand, by month
ItemAnswers that name a brand, by month
Mar61%
Apr63%
May66%
Jun68%
Jul71%
Aug73%
Source: Ossvy prompt tracking, 2026

How it works inside ChatGPT

How ChatGPT chooses sources

ChatGPT builds answers in two ways, and each needs a different approach.

Answers from model memory

For many general questions, ChatGPT answers from what the model learned during training, without searching. Brands that were widely and consistently described across the web, in reviews, media and encyclopedic sources, before the training cut-off are more likely to appear. These answers change only when OpenAI releases a new model, so they move slowly.

Answers with ChatGPT search

For current, local or comparison questions, ChatGPT searches the web, reads several pages and cites them as numbered sources. OpenAI's search crawler, OAI-SearchBot, builds the index it searches, and ChatGPT-User fetches pages on demand. If your robots.txt blocks them, ChatGPT can't cite you. Pages that answer the question directly, carry clear facts and dates, and appear in trusted third-party lists are cited most.

Shopping answers

For product questions, ChatGPT can show product cards with prices, ratings and merchants. Accurate structured product data and consistent prices across stores matter here.

What this means for you

Track both kinds of prompts separately: memory-based answers tell you about long-term brand authority, search-based answers tell you what to fix this month.

Example prompts

What people ask ChatGPT

Prompts like these decide which brands ChatGPT recommends. Ossvy tracks them every day.

  • What is the best project management software for a 20-person agency?

  • Compare HubSpot and Pipedrive for a small B2B startup.

  • Which CRM do European e-commerce brands use most?

  • Is Brand X reliable? What do customers complain about?

  • Best running shoes under $150 for flat feet.

01 · Know where you stand

Track your brand in ChatGPT, every day

  • Daily ChatGPT monitoring

    Your prompts run in ChatGPT every day, so a change shows up the day it happens.

  • Countries and languages

    See how ChatGPT answers buyers in each market, in their own language.

  • Competitor ranking

    Who ChatGPT recommends first, second and third for your prompts.

  • Source analysis

    The pages ChatGPT cites and how often they mention you.

  • Product mentions

    Which products ChatGPT recommends, with price and store.

  • Trends over time

    Your ChatGPT visibility week by week, next to your competitors.

Track ChatGPT every day

Start free and add the questions your buyers ask.

Start free

Metrics

What you can track in ChatGPT

  • 01

    Mentions

    How often ChatGPT names your brand in answers.

  • 02

    Citations

    How often ChatGPT links to your website.

  • 03

    Share of voice

    Your share of all brand mentions in ChatGPT for your prompts.

  • 04

    Sentiment

    How ChatGPT describes your brand.

  • 05

    Prompt coverage

    The share of your prompts where you appear at all.

  • 06

    Markets and model versions

    Results by country, language and ChatGPT model. (GPT-5, GPT-5 mini, GPT-4o)

Last updated: View as Markdown

FAQ

ChatGPT visibility FAQ

How do I know if ChatGPT mentions my brand?

Ask ChatGPT the questions your buyers ask, logged out and with memory off, and note whether your brand appears. For a reliable picture you need many prompts, several runs and a daily schedule, which is what Ossvy automates. Try the free AI visibility check first.

How does ChatGPT decide which brands to recommend?

It combines what the model learned in training with pages it finds through ChatGPT search. Brands that are consistently described on trusted review sites, media and comparison pages, and whose own pages answer the question clearly, are recommended more often. Ossvy shows the sources behind each answer in citation tracking.

Why does ChatGPT recommend my competitor instead of me?

Usually the pages ChatGPT relies on mention your competitor more often or more clearly. Compare the cited sources for your prompts and look for lists, reviews and articles where you're missing. Competitor analysis shows these gaps.

Can I see my brand's rank inside ChatGPT answers?

Yes. Ossvy records the position of your brand in each answer, whether it is the first recommendation, part of a list or a brief mention, and tracks how it changes over time. See prompt tracking.

Should I allow GPTBot and OAI-SearchBot on my site?

Allow OAI-SearchBot and ChatGPT-User if you want to be cited in ChatGPT search; blocking them removes you from those answers. GPTBot is used for training: allowing it helps future models learn accurate facts about your brand. More on crawlers in actionable insights.

Does ChatGPT give different answers in Turkish or Arabic?

Yes. ChatGPT draws on different sources for different languages and countries, so a brand can be strong in English answers and missing in Turkish or Arabic ones. Ossvy tracks each language and market separately; see prompt tracking.

Do ChatGPT's personalized answers affect tracking?

Logged-in users with memory get some personalization. Ossvy measures a neutral, logged-out baseline so results are comparable day to day and between brands; read it as a trend, not as one person's view. More on AI brand visibility.

How do I get my products into ChatGPT shopping results?

Keep product pages crawlable, publish complete structured product data, keep prices consistent across stores and earn reviews on sites ChatGPT cites. Ossvy's product mentions show which items ChatGPT recommends; see Ossvy for e-commerce.

How quickly do changes show up in ChatGPT?

Search-based answers can change within days after new pages are crawled. Memory-based answers change only with new model releases. Tracking both kinds of prompts daily shows which effect you're seeing; see AI brand visibility.

Is ChatGPT visibility more important than Google rankings?

It's not either-or. Google still sends most search traffic, while ChatGPT increasingly shapes the shortlist before a buyer searches. Track both and compare ChatGPT with other engines such as Gemini and Perplexity.

Other AI engines

Your buyers use more than one assistant. Compare your visibility across all six.

How it works

From prompt to the sources ChatGPT trusts

  1. Step 1:

    Find the prompts

    Discover what buyers ask ChatGPT about your category.

    Prompt research
  2. Step 2:

    Track visibility

    Measure mentions, rank and sentiment in ChatGPT every day.

    AI brand visibility
  3. Step 3:

    Analyze sources

    See which pages ChatGPT cites and where to earn mentions.

    Citation tracking

Talk to our team

Lead your category in ChatGPT

Check your ChatGPT visibility free, or start free to track it every day.