Citation tracking

AI citation tracking See the sources AI trusts.

Ossvy records every page six AI engines cite for your prompts, and which ones mention you or your competitors.

  • 500+ teams track AI visibility with Ossvy

    For brandsFor agencies

  • Tarnwell Bank
  • Lumevra Living
  • Kestrelbay
  • Quillon
  • Pinehollow Kitchen
  • Ravento
  • Sablecrest
  • Zelvarin
  • Brightmoor Health
  • Halcyra
  • Velloria
  • Ardenfold
  • Marrowgate Media
  • “Seeing exactly where we show up in front of potential customers, and automatically getting action recommendations where we don't, has made our process both faster and stronger.”

    Yunus MeranSEO & GEO Specialist

In short

AI citation tracking records the sources AI engines link to or rely on when they answer a question. Ossvy collects these citations for every tracked prompt and ranks the domains by how often they're cited, so you know which pages shape answers in your category and where you need to be mentioned.

  • Every cited domain and URL, per engine and prompt.
  • Your own citation rate: how often engines link to your site.
  • Source types: review sites, media, forums, video, competitors.

Sources

Pages behind AI answers, ranked by influence.

When an engine cites a source, that source shapes the answer. Ossvy shows you which ones matter in your category.

  • Top cited domains

    in your category

  • Your citation rate

    per engine

  • Source types

    media, reviews, forums, video

What you get with citation tracking

  • Domain and URL level

    See the exact pages engines cite, not just the domains.

  • Citation rate for your site

    The share of answers that link to your own pages, per engine.

  • Mentions inside sources

    Whether each cited page names you, your competitors or neither.

  • Source type mix

    How much each engine relies on review sites, news, forums, video or brand sites.

  • Opportunity list

    Highly cited pages that don't mention you yet, ranked by impact.

  • Changes over time

    New sources entering your category and sources losing influence.

How it works

How citation tracking works

  1. Step 1:

    Track prompts

    Citations are collected from every tracked answer, automatically.

    Prompt tracking
  2. Step 2:

    Find the gaps

    Compare the sources behind your competitors' mentions with yours.

    Competitor analysis
  3. Step 3:

    Earn and create

    Pitch the sources that matter and publish pages engines can cite.

    Content studio

What citation tracking doesn't do

Some answers don't show their sources, especially when an engine answers from its training data without searching. For those answers Ossvy records the mention but no citation, so citation counts are always lower than mention counts.

Try it on your own brand

The free check shows how three AI engines answer about you, before you sign up.

Check my visibility

Last updated: View as Markdown

FAQ

Citation tracking FAQ

What is an AI citation?

An AI citation is a source that an AI engine links to or names as the basis for its answer, such as a review site, news article or brand page. Being cited sends traffic and credibility; being mentioned without a citation still builds awareness. Ossvy tracks both, see AI brand visibility.

Which sources does ChatGPT cite most?

It depends on the category and market. Review platforms, large media sites, Wikipedia, Reddit and brand websites appear often, but the mix changes by topic and language. See the ChatGPT-specific view on the ChatGPT visibility tracker page.

How do I get my website cited by AI engines?

Make pages that answer specific questions clearly, keep them crawlable for AI bots, add data and sources, and earn mentions on the third-party pages engines already cite. Ossvy's actionable insights list the pages to work on first.

What is the difference between a mention and a citation?

A mention is your brand name appearing in the answer text. A citation is a link to a source used for the answer. You can be mentioned without being cited, and your site can be cited for a topic without your brand being recommended. Competitor analysis reports both.

Why does Perplexity cite more sources than ChatGPT?

Perplexity searches the web for almost every question and shows numbered sources, while ChatGPT sometimes answers from training data without searching. Compare engines on the Perplexity visibility tracker page.

Can I see the exact page AI cited, not just the domain?

Yes. Ossvy stores the full URL of every citation with the prompt, engine and date, so you can open the page and see why it was used. Share lists with clients through reports.

Do AI crawlers need access to my site to cite it?

For engines that search the live web, yes: if robots.txt blocks bots such as OAI-SearchBot or PerplexityBot, those engines can't fetch your pages and are less likely to cite them. Check your setup with the free AI visibility check.

Can citation data guide PR and outreach?

Yes. The most-cited pages in your category that don't mention you are a ready-made outreach list for PR, partnerships and reviews. Agencies use this list in client work; see Ossvy for agencies.

Customer stories

Brands and agencies growing with Ossvy

“Seeing exactly where we show up in front of potential customers, and automatically getting action recommendations where we don't, has made our process both faster and stronger.”

Yunus MeranSEO & GEO Specialist