AI visibility for marketing teams

Manage AI search as a channel. For marketers.

AI search visibility for marketing teams: one metric, competitor benchmarks and ranked actions across six AI engines.

In short

For marketing teams, Ossvy turns AI search into a measurable channel. It tracks how often AI engines recommend your brand for the questions buyers ask, benchmarks you against competitors and tells content, SEO and PR which actions will move the number.

  • AI search becomes a channel you can measure
  • See how often engines recommend you next to competitors
  • Content, SEO and PR get the actions that move the number

Why Ossvy

What marketing teams get from Ossvy

  • Visibility and share of voice per engine, reported monthly next to your other channels.

  • Clear actions for content, SEO and PR, ranked by expected impact.

From no data to a trend. Monthly.

Most teams have no AI search data yet. Ossvy gives you a baseline in week one and a monthly trend.

Share of tracked answers that mention the brand

Sixth month: 41%; First month: 18%.

Share of tracked answers that mention the brand
ItemShare of tracked answers that mention the brand
First month18%
Sixth month41%
Source: Ossvy prompt tracking, 2026

See it with your own prompts

Book a 30-minute demo and we'll go through your category's questions together.

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Example prompts

Prompts marketing teams track with Ossvy

  • Best CRM for a growing B2B company in Europe

  • Which bank has the best mobile app for freelancers?

  • Top skincare brands for sensitive skin recommended by dermatologists

  • Brand X vs Brand Y: which is better value?

  • Is Brand X a good company to work for?

Last updated: View as Markdown

Marketing teams FAQ

Why should marketing teams care about AI search?

Buyers increasingly ask AI assistants for recommendations before they search or visit a website, and those answers name a few brands. If yours isn't one of them, you lose demand you never see in analytics. Measure where you stand with the free AI visibility check.

Who should own AI visibility in a marketing team?

Usually SEO or content leads own the metric, with PR and brand teams contributing because third-party mentions drive many answers. Ossvy gives each team its own actions in actionable insights.

How do I report AI visibility to leadership?

Report visibility and share of voice per engine monthly, with two or three example prompts that show what changed. Ossvy's reports are built for that format.

Can AI visibility be tied to revenue?

Partly. You can track AI referral traffic and conversions from engines that link to sources, but many AI answers influence buyers without a click. Combine visibility trends with referral data and brand search growth. See AI brand visibility.

How many prompts does a marketing team need to start?

Start with 50 to 100 prompts covering your main products, top competitors and buying stages in your primary market, then expand. Prompt research builds the first list.

Does AI visibility replace SEO?

No. Many AI engines search the web first, so strong SEO helps AI visibility. AI visibility adds a new layer: being named inside the answer. Compare both in competitor analysis.

Can we track employer brand questions too?

Yes. Track candidate questions like 'Is X a good place to work?' next to product prompts, and see the sources behind the answers in brand sentiment.

How long until we see results?

You get a baseline within the first days of tracking. Improvements from content and PR work usually show within weeks in search-based engines and over months in model-memory answers. Track progress in prompt tracking.

See how other teams and industries use Ossvy.