
AI visibility metrics explained: mention rate, share of voice, citations and sentiment
Five metrics tell you whether AI engines know, recommend and trust your brand. Here's what each one means, how to calculate it and when it misleads.
4 min read

Selin leads generative engine optimization at Ossvy. She designs the prompt sets and tracking methods behind our guides and works with brands in Türkiye and the Gulf on the sources AI engines cite.

Five metrics tell you whether AI engines know, recommend and trust your brand. Here's what each one means, how to calculate it and when it misleads.
4 min read

GA4 now has an AI Assistant channel, but it doesn't cover every assistant. Here's how to check it and fill the gaps with a custom channel group.
4 min read

Every major AI crawler, what it does, and a robots.txt that lets AI search engines cite you while you decide what to allow for training.
5 min read
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Parcelwise appears in 3 of 4 tracked prompts, ranked first for small online stores.